DigiAds360 is an emerging digital marketing and SEO services company, which has already carved a niche for itself in the online and ecommerce world. We offer comprehensive online marketing services, right from conceptualization and strategy to final-stage implementation. We adopt a holistic 360° approach to implement our valued client’s entire digital marketing strategy to scale up their business and help them prosper.
Our full-suite of SEO services include Website SEO Audit, On-Page/On-site SEO, Off-Page/Off-site SEO, Link Development, SEO Content Development, Code Optimization, Google Top 10 Rankings, Local SEO, Google Penalty Recovery, Online Reputation Management, PPC (Pay Per Click), Content Marketing, Website Designing & Development, App Marketing, Conversion Optimization, Ecommerce Solutions, Video Marketing & Youtube SEO, Complete Website Analysis, Competitor Analysis, Site Conversion Improvement, Amplifying Brand Awareness, High-Quality Traffic, Website Ranking Improvement, Page Prominence Improvement, Keywords Research and SEO Consultation.
Search Engine Optimization, popularly called SEO, is the process to increasing the quality and quantity of traffic for the websites through “natural”, “editorial”, “organic” or “free” search results on search engines. SEO is done for a website on major search engines such as Google, Bing and Yahoo, where search results display the rank based web pages and other content such as local listings or videos considered relevant to the users.
SEO in Marketing is essentially focused on increasing visibility in organic (unpaid) search engine results. It involves both creative and technical elements required for improving rankings, driving traffic and increasing awareness in search engines. By implementing this process a web page can be found easily. It also makes a web page easy to crawl and easy to categorize. In fact, SEO is an integral part of any digital marketing strategy.
SEO is though complex, but its basics can be understood easily by most people. Even if you are able to gain little knowledge about SEO through free education on the Internet then it can make a big difference. You need to be committed, open to learning and ready to do enough practice, and then there’s no stopping from becoming an SEO expert yourself over due course of time. You need to master keyword research, understand your competition, plan and optimize your website, produce regular and exceptional content, build social media networks, understand Google Analytics, and do your public relations yourself.
SEO provides targeted traffic for a company. The right SEO brings the company thousands of visitors and increased attention through major search engines such as Google, Bing and Yahoo. SEO also helps to boost rankings so that content is well placed making it easy for the searchers to find it. Targeted traffic to a website through SEO brings widespread publicity and increase in revenues. It is also one of the best channels of marketing and promotion.
Local SEO is an effective way of marketing local business online. With the help of local SEO it becomes easy for business to promote their services and products to the local customers at the exact time when they are searching for them online. Local SEO has in fact become a major requirement for every small or multi-location company for growing its business and attracting more customers.
Local SEO can be improved in several ways. These include researching your keywords, optimizing your website and content, getting your business on Google Local, creating or claiming your local listings, being consistent on listings of your business online, getting or asking for genuine reviews, optimizing your social profiles such as ensuring that your Facebook Page is listed as a local business, extending local outreach by talking to people and asking others to talk about your business, maintaining a strong mobile presence of your business, and tracking, analyzing and monitoring your results.
The year 2019 is going to be vital for ecommerce. Top SEO professionals have already forecast important trends for this year. Let’s know some of the important ones. Get ready to understand your audience and user intent. Know whether they prefer text, images, video or audio. Look beyond Google Search now. Maybe Amazon and Apple are ready to make a dent into Google’s search dominance. Use structured data whenever possible as it is the key. Google has intensified its focus on evaluating content quality so create exceptional content. There’s a need to increase expertise, authority and trustworthiness. Get ready to invest in Technical SEO. On-page optimization will continue to be important in 2019. Get Ready for Voice Search. Machine Learning is about to explode so keep a keen watch on it. Optimize for Featured Snippets & Other Google SERP Features.
An SEO company helps to improve the quality of your website traffic through various efforts. SEO companies also help in increasing the quality of traffic coming to your website. SEO companies employ various methods for boosting search rank of your website such as publishing relevant content, updating content regularly, using Metadata, and making your website link-worthy.
A good SEO Company Report will present clean dashboards for quick info and will include the following: year-over-year (YOY) growth, month-over-month (MOM) growth, ranking for top terms, overall keyword growth, goal reports, earned high quality links, social media communities growth, social media engagements growth, number of indexed pages in Webmasters tools, mobile traffic growth, conversion rates on mobiles vs. desktop, conversion rates on a template-by- template basis, number of optimized pages, total work completed for the time period, click-through rate for top pages in SERPs, traffic by location, international keyword search, and traffic and keyword growth for translated pages.